I’ll be showing this to my students tomorrow

An older commercial that was just replayed during an Olympic break. In light of my recent thoughts on lowbrow literacy, class discussions about cultural reproduction, and student feelings about marketing, I think there are a lot of possibilities to take this commercial towards a place of possibilities.

Thanks Coca Cola!

Who else is thirsty?

1 thought on “I’ll be showing this to my students tomorrow

  1. mgalin1

    I had never seen this ad before tonight’s Olympic break. It’s funny how the previous backlashed, “quickly remove this trash from the shelves” Grand Theft Auto esqness of this is turned into a positive, “Coke will save the world” message so quickly. Branding is king!

    I am interested in the dialog that materializes with your students. Out

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